Think Outside The Rectangle

With more than two decades of experience in the display and electronics industries, Sriram Peruvemba leads the worldwide marketing team at E Ink Holdings, the global leader in electronic paper (ePaper). Peruvemba is responsible for strategic, inbound and outbound marketing for the Company's ePaper and LCD businesses, including brand and product management, product marketing, marketing communications, social media strategy and public relations.

 

Since joining E Ink in 2007, Peruvemba has been instrumental in positioning the company as the leader in ePaper displays. Under his direction, E Ink has successfully launched product platforms that currently maintain more than 90 percent share in the multi-billion dollar eReader market.

 

Peruvemba was a key participant in the sale of E Ink to Prime View International, and the subsequent renaming of the parent company and its ePaper businesses to E Ink Holdings. He was also responsible for re-branding the new entity, including developing a new corporate identity.

 

As the go-to expert source on displays and related technology for many of the leading technology writers in the country, Peruvemba is frequently quoted in the Wall Street Journal, New York Times, Forbes, Bloomberg, Financial Times, and many other publications. He is also regularly invited to present at major technology conferences, has published several articles and white papers, and often leads seminars and classes on the display industry.

 

His 25 years of experience in the electronics industry include marketing LCD, CRT, TFEL, OLED, LED, Plasma and ePaper displays into the mobile, industrial, medical, signage and TV markets. He earned a BSEE, a MBA and a Post Graduate Diploma in Management. Previously, Peruvemba held senior level positions at Sharp Corp, TFS Inc, Planar Systems and Suntronic Technology.

Founded in 1992 by Taiwan's leading papermaking and printing group YFY (1907.TW), E Ink Holdings Inc. "E Ink" (8069.TW) is a pioneer in TFT and ePaper businesses. Its corporate philosophy aims to deliver revolutionary products, user experiences, and environmental benefits through advanced technology development. This vision has led to its continuous investments in the field of ePaper display as well as its 2008 acquisition of Hydis Technologies, manufacturer of the world's best wide viewing angle LCDs and its 2009 acquisition of E Ink Corp., the worldwide leader in ePaper. Listed in Taiwan's OTC market and the Luxembourg market, E Ink is now the world's largest supplier of displays to the eBook market.