PUHF, The Magic Dragon: A global update and prediction

John Greaves is vice president, RFID Solutions, NCR Corporation. He reports to Lee Schram, senior vice president of NCR's Retail Solutions Division of NCR, and the company's executive sponsor for radio frequency identification (RFID).

 

Greaves heads NCR's global RFID consulting practice, helping retailers and manufacturers define and navigate the RFID course that best meets their individual goals. He also provides strategic leadership to NCR's RFID initiatives across all company divisions, bringing to bear a full range of products and services designed to maximize the company's RFID investment. NCR addresses RFID implementation from production through the point of sale by providing RFID labeling solutions, store consulting, global installation and support services and Teradata data warehousing and analytics.

 

Prior to joining NCR, Greaves led the Global RFID Technology Integration consulting practice at Deloitte Touche, where he designed and developed numerous cross-spectrum RFID solutions for companies worldwide. He was the founding chairman of USA RFID Standards, and served as director-general of the European UHF RFID Spectrum Allocation Initiative to modify the allocation and use of UHF for short-range devices in Europe.

NCR Corporation a leading global technology company helping businesses build stronger relationships with their customers. NCR's ATMs, retail systems, Teradata® data warehouses and IT services provide Relationship Technology™ solutions that maximize the value of customer interactions and help organizations create a stronger competitive position.

 

From factory to consumer, NCR is helping organizations transition to a new era of solutions marked by business applications of radio frequency identification (RFID). The company's end-to-end RFID solutions encompass thoughtware, hardware, software, and deployment offerings, and range from labeling to enterprise data warehousing solutions. NCR's "TransitionWorks" demonstration center focuses on developing new concepts and solutions, as well as on providing an opportunity for clients and partners to learn about the possibilities, best practices and pitfalls associated with implementing RFID in their businesses.

Westin Copley, Boston, MA

March 28-29, 2006

 

The fifth event in this series - in previous years over 400 people and 45 exhibitors have attended.