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Will We Ever See Printed Electronics in Consumer Packaged Goods?

Dr Laurence Hogg, Network Manager
Faraday, United Kingdom
United Kingdom
 
 
This presentation was given at Printed Electronics & Photovoltaics Europe 2010 on Apr 14, 2010.
 

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Presentation Summary

  • The gap between printed electronics and CPG brand owners
  • The question that's always forgotten: does the consumer care?
  • The always-online consumer; PE's part in the death of traditional product marketing

Speaker Biography (Laurence Hogg)

Laurence is a knowledge manager at Faraday. His job is to link the consumer products and packaging industries with new insights from university research that can deliver tangible benefits to new product and packaging developments. Laurence is a chemist by training but also has a PhD in semiconductor nanoparticles and an MBA. He spent a number of years in the water treatment industry and co-founded a small water treatment business before getting involved in a number of technology-based start-ups. His previous job was a corporate projects manager at Leeds University.

Company Profile (Faraday Packaging Partnership)

Whatever problem you face, it's likely that the most advantageous solution is waiting to be unearthed within the mind of a great academic. This is why Faraday does its detective work. With one foot in academia and the other in industry, we know what practical innovations are being made in the world's finest universities - usually long before the commercial world does. We understand the language of academia and we understand your business objectives. Our skill is unifying the two for the best possible outcome - we get things developed; we get things improved; we get things made.

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