Printed Electronics USA 2008
Printed Electronics USA 2008
 

Masterclasses

The seven optional expert-led masterclasses are interactive consultancy sessions. At each masterclass you will have the chance to handle many samples, and take away printed copies of presentations. They will ensure you get the most from the conference and leave with answers to your questions.

 

Morning

Afternoon

December 2
Tuesday

Masterclass 1
Introduction to Printed Electronics

Masterclass 3
Displays & Lighting

Masterclass 4
Printing Technologies

Masterclass 2
Materials

Investment Summit

December 5
Friday

Masterclass 5
Photovoltaics

Masterclass 7
Printing Technologies (repeated)

Masterclass 6
Creating New Products with Printed Electronics

Masterclass 8
RFID & its progress towards being printed

 
 

Masterclass 1: Introduction to Printed Electronics

December 2, Tuesday
9.00am - 12.00noon

Dr Peter Harrop, Chairman - IDTechEx
Mr Ragnar Fridman, Senior Project Manager - Norrkoping Science Park


Designed for those who are new to this disruptive technology or need to understand the big picture to assess the challenges and opportunities, this Masterclass will arm you with the latest knowledge of the applications and technology developments involving printed electronics. Led by experts, it is the ideal time to voice your questions as part of the interactive session and learn of the technologies that are available and emerging. The session will cover:

  • Applications of printed electronics - now and near future
  • Lessons to be learnt from early successes and failures
    • The value chain
    • Market forecasts
  • The need for printed electronics
    • Key markets that need printed electronics - reasons why and their technology requirements
    • Creating new markets versus competing with conventional electronics in existing ones
  • Assessment of technologies, companies, strategies and progress so far, including
    • Thin film transistor circuits (organic, inorganic semiconductors, thin film silicon)
    • Displays (OLEDs, electrophoretic, electroluminescent, electrochromatic and others)
    • Sensors and conductive inks
  • Batteries and actuators
  • A discussion of manufacturing techniques, their relevancy and challenges
  • Challenges and the roadmap to the full printed electronics toolkit

 

 

Masterclass 2: Materials

December 2, Tuesday
9.00am - 12.00noon
 

Susann Reuter, Director - IDTechEx
Raghu Das, CEO - IDTechEx Inc

The new electronics world of printed electronics can utilize any solution-based material including organic semiconductors, inorganic semiconductors, metallic conductors, nanoparticles, nanotubes and more. This technical masterclass looks at the full range of these different materials, comparing for each one the available chemistries, performance, cost, printability, lifetime and multiple other parameters. The impact of using different print techniques (inkjet, gravure, etc) and substrates (paper, plastic, glass, etc) are also considered from the materials perspective.


Who are the major suppliers of materials by type? What are the biggest material challenges? What are the latest emerging materials capable of achieving? It is all covered here by experts in material development. From organic semiconductors to liquid silicon to quantum dots - attend this masterclass to understand the full range of materials, their strengths and weaknesses, opportunities and much more.

 

Masterclass 3: Displays & Lighting

December 2, Tuesday
2.00pm - 5.00pm

Dr Peter Harrop, Chairman - IDTechEx
Dr Bruce Kahn, Consultant - Printed Electronics Consulting
Mr Frank Canova - Product Engineering Plastic Logic
Mr Chris Giacoponello, Business Development - NTERA

Displays will be one of the largest market segments in printed/organic electronics. For example, Samsung has invested over $500 million in developing next generation OLED displays. Already 70% of the MP3 flash memory music devices use an OLED display. However, OLEDs are just the tip of the iceberg with electroluminescent, electrophoretic and electrochromic displays with unique benefits being commercially used now. Within ten years we will also see another major development - conventional lighting being replaced with lighting that is laminar and flexible.

 
This masterclass, led by experts in the field, will guide you through the full range of technologies, market opportunities and challenges, and issues to be resolved. The IP situation will also be covered as will companies in the value chain, along with their positioning and strengths.
 

Masterclass 4 & 7: Printing Technologies

December 2, Tuesday       &
2.00pm - 5.00pm

 

December 5, Friday
2.00pm - 5.00pm

Susann Reuter, Director - IDTechEx
Dr Bruce Kahn, Consultant - Printed Electronics Consulting

 

In the early years of printed electronics it was believed that one printing technology might be optimal for a given device such as a transistor circuit or flexible display. It was felt that the inks used would be almost entirely organic in nature. However, life has not proved that simple and most manufacturers and putative manufacturers are now using a variety of printing technologies for the various layers in a given device in order to optimize performance and cost.

Indeed, it is even common to combine printing of certain layers with spin coating, vacuum deposition and other non-printing technologies for other layers of a given device. Some thin film circuits even incorporate a silicon chip as an interim stage.

Another complication is that the active layers in thin film transistors, photovoltaics and other devices now commonly incorporate combined organic and inorganic substances, some in nanoparticle, carbon fullerene or other form.


All this means that there is a place for ink jet printing but also the various reel to reel printing technologies such as gravure, flexo and rotary screen. However, each must be customized to purpose.


This Masterclass demystifies the how, where, why and what next, bringing the subject alive with many real world examples.

 
 

Masterclass 5: Photovoltaics

December 5, Friday
9.00am - 12.00am

Raghu Das, CEO - IDTechEx Inc
Prof Ghassan Jabbour, Director - ASU Advanced Photovoltaics Center

This masterclass is designed to give an overall picture of photovoltaic technologies, from basic principles all the way to current advances. The masterclass is structured as follows:


a. Photovoltaics: Basic principles and operation. Heterojunctions


b. After an overview of underlying principles, further details will be given on specific technologies:


  • Organic and hybrid organic/inorganic photovoltaics

  • Dye-sensitised solar cells, and

  • Thin film technologies (e.g. amorphous silicon, CdTe, CIGS)

  • III-V/ II-VI multijunctions


c. Advances/ Cutting Edge Applications


d. Market Analysis


The masterclass will be delivered by Dr Harry Zervos of IDTechEx and Prof. Ghassan Jabbour of Arizona State University.


 

Masterclass 6: Creating New Products with Printed Electronics.

December, Friday  5
9.00pm - 12.00noon

 
Dr Peter Harrop, Chairman - IDTechEx
Mr Matthew Falla, Creative Director - Osmotronic
Dr John Heitzinger, VP of Technology - Soligie
Mr Ed Holcomb, Managing Partner - VRF Holding LLC


Printed electronics is creating many new products given the benefits of the technology compared to conventional electronics, such as thinness, flexibility, cost, ease of manufacture, fast production turn around, "green" technology, power efficiency and more.

There is increasing work to look beyond replacing conventional electronics such as competing with LCD displays and silicon chip RFID tags, where the price erosion makes the benefits of printed electronics less obvious. Instead we now have smart skin patches using printed batteries, e-book readers - creating a new market, audio paper, moving bill board posters and much more.

The difficulty of entering such areas has been lack of creativity. Designers, advertisers, branded goods companies, appliance manufactures, medical device companies will mostly not even know what printed electronics is, yet they are needed to envisage new products capable today with the current state of printed electronics.

This new masterclass aims at covering these topics. We will cover key vertical industries and how they could benefit from the technology, the strategy your company should look at to go to market and assessment of timelines to market.

You will learn from companies that have successfully created new markets with simple printed electronics today and how they have done it. In particular, hear from early adopters too.



 

Masterclass 8: RFID & its progress towards being printed

December, Friday 5
2.00pm - 5.00pm

Raghu Das, CEO - IDTechEx Inc
Stan Drobac, President - Optimal Ventures

 

 

RFID is rapidly taking off for a wide range of applications, with the 1.3 billion tags shipped in 2006 rising to over 500 billion tags in 2016. The endgame is the item level tagging of ten trillion items every year and Ubiquitous Sensor Networks USN with at least billions of tags yearly but both call for ultra low-cost. In the case of item tagging they will cost little more than a barcode does today. For Ubiquitous Sensor Networks they must be self powered and under 50 cents each.
 

Printed RFID is one of the most promising technologies to achieve these objectives - that includes printed transistors, sensors, batteries, microwave reflecting data carriers and antennas where needed. Today, we already have fully printed sub one cent RFID tags, some meeting EPC data specifications. These do not use thin film transistor circuits though and have various performance compromises. Additionally, over 50 companies are developing printed thin film transistor circuits which can mimic the silicon chip and be used as a printed RFID tag.
 
But how do these compete with the reducing cost of silicon chips? What benefits beyond cost are offered by this new electronics? What are the enabling technologies, progress of the leaders, market sizes and timelines? Which are the most suitable applications for printed RFID initially? This Masterclass answers these questions, assesses the technologies and how they work, and the latest progress.
 

Testimonies


Previous Masterclass delegates have reported:
"Very useful introduction into the future chances of printed electronics"
Daniel Senff, VDI Technology Center
"Filled my knowledge gap on both technology (comparisons) and markets."
James Lewis, Bac2 Ltd
"It's great to actually get real information on where RFID is going INDEPENDENTLY without someone trying to sell their particular product"
Jim Chatz, Labelmakers Australia
"Good crash course on photovoltaics..."
Peter Kruijt, Holst Centre/TNO
"Excellent"
James Zhang, GE Global Research Center
"A good class for introducing display/lighting technology"
Leo Paper Group
"I liked the review of the fundamental technologies"
The Marketing Store
"Very informative and useful"
Weyerhaeuser Company

America's largest event on printed and thin film electronics. With over 80 exhibitors and more than 800 delegates anticipated - the whole industry will be at this event. Will you?
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