Insightful with information not available elsewhere; this report gives forecasts, case studies and analysis of the drivers, needs and progress so far. Vital reading for anyone in this sector or for those looking to get involved.
Your report is so helpful
Most comprehensive analysis in the area of printed electronics I know.
The IDTechEx team has once again done a stunning job in providing a wonderful overview of our new industry. For the first time, we get to see all the different market segments presented and analysed in a single report. What’s more, it covers the near term through 2010 as organic electronics becomes a multibillion dollar opportunity and then looks out ten-twenty years when industry revenues will be measured in the hundreds of billions - Stuart Evans is CEO of Plastic Logic, one of the leading young companies in organic electronics. He is also a pioneer in RFID, having been founding CEO of Cotag International over 20 years ago.
For at least 3 decades Peter Harrop has been at the fore-front of electronic technology and he has written literally dozens of books in which his vast expertise is made available to those who are smart and wise enough to use it. This book is no exception. Now that RFID has arrived to stay, the movers and shakers in the industry need to know how best to generate cash from their products. And how not to become losers. So often in the past this has been done by trial and error. From now on, however, this book will enable the intelligent reader to avoid many (maybe all?) of the pitfalls associated with developing an RFID product and getting it to the market. Painstakingly the authors have compiled and estimated data for a surprisingly large number of companies and products. The book is worth buying just for the market data it contains, let alone the guidance that it gives.