Scaling IoT With Passive Bluetooth And Connected Products
Santa Clara Convention Center, CA, USA
Grand Ballroom A
15:20 - 15:40
With Bluetooth radios shrinking to be smaller that RFID tags, phones and Wi-Fi routers can now provide gateways between the worlds of CPG and IoT.
Understanding this new technology is not enough when changing the whole lifecycle of products that weren't connected before. Adding Bluetooth and ARM processing to pharmaceuticals, cosmetics and apparel means they can be manufactured differently and tracked through the supply chain in new ways. Low cost, battery-less Bluetooth tags with no maintenance could have the potential to further the Internet of Things and to scale connectivity like never before. Products can help sell themselves and their functionality is changed. This presentation explains how Bluetooth technologies and RFID's passive nature are merging, the new functionality that is available and the business opportunities and threats.
Speaker Biography (Steve Statler)
Steve Statler is the author of Beacon Technologies, the presenter of the Mister Beacon podcast and a Senior VP at Wiliot where he is responsible for consulting, marketing and business development. Wiliot is a fabless semiconductor company connecting people and products with battery-free Bluetooth tags powered by harvesting energy from radio waves.
Prior to Wiliot his consulting company specialized in Bluetooth beacon technology, training and advising manufacturers, venue owners, VCs, as well as makers of beacon software and hardware. Previously he was the Senior Director for Strategy and Solutions Management at Qualcomm's Retail Solutions Division, helping to incubate Gimbal, one of the leading Bluetooth beacons in the market.
Company Profile (Wiliot)
Wiliot is a semi-conductor company whose mission is to connect people with products using Battery-free Bluetooth. The Wiliot Battery-free Bluetooth tag will power itself by harvesting energy from radio waves that will enable a sensor as small as a fingernail, as thin as a sheet of paper, and an order of magnitude reduction in price and cost of maintenance. Investors include Qualcomm Ventures and Merck.
In addition to chips Wiliot provides consulting services to clients who want help with training, solution design and help with implementation, working with other services, hardware and software companies to create new disruptive solutions.