10:50 NEW ADDITION: "How we used RFID to revolutionise our gas cylinder management"
Olivier Gruet, Air Liquide, France

• Tagging over 5 million gas cylinders globally
• Benefits and paybacks

11:10 "Smart Label Reliability:  The role media can play"
Vincent Reese, Business Development Manager, Appleton, USA

• Market Needs: Survey results
• Smart Label reliability attrition at various points in the chain
• Beta Test Results
• Media solutions can increase reliability

11:35 "Testing RFID for real world adoption ‐ dynamic durability testing for tagged cases"
Dr Robb Clarke, Assistant Professor, Michigan State University, USA

• An Introduction to Dynamic Laboratory Testing (What & Why)
• Comparing Lab Procedures (ASTM & ISTA)
• Shock, Vibration and Compression Durability Testing on Tagged Cases
• Results for Individual Cases, Column Stacks and Pallet Loads
• Implications for Packaging, Warehousing and Distribution.

12:00 ""Scaling up RFID manufacturing: addressing the need for high volume production"
Thomas Betz, Business Development, Mühlbauer, Germany

• An analysis of inlet assembly processes ‐ direct flip chip and strap attach
• Scaling up to make tens of billions a year ‐ how this can be achieved and challenges

12:25 "Advances in Printing RFID Smart Labels"
Steve Ludmerer, President, Parelec, USA

• Printing vs. Etching
• Impact of UHF designs
• High Speed Printing of Smart Labels
• Next steps for low-cost Smart Labels

12:50 Lunch and exhibition

Session 4: Software and Services

Managing and extracting useful data from the terabytes that will be generated on a daily basis.

14:00 "Capturing AND Managing your RFID data: a vision from Oracle Corporation"
Jon S. Chorley, Senior Director, Inventory and Warehouse Management Applications, Oracle Corporation, USA

• Making RFID work for your enterprise
• Driving and supporting sensor-based standards
• Managing the global wave of RFID data

What will the RFID solutions of tomorrow look like? As we begin to move from pilot-level RFID solutions to infrastructure solutions more suitable for broad enterprise deployment, what are the characteristics that systems designers, implementers, and IT professionals  need to keep in mind? Mr. Melling will describe Symbol's vision of how RFID must be delivered as part of fully integrated solutions that capture, move, and manage a variety of data and data sources within the enterprise.

15:00 "Improving the management of products at end-of-life using RFID and the EPC Network"
Dr. Steve Hodges, Technical Director of Auto-ID, Cambridge, UK

• The different options available when a product reaches the end of its life, from re-use through to disposal
• Drivers to reduce disposal and increase re-use
• the problems in meeting these drivers using current processes
• The potential of RFID to overcome the problems

15:15 Refreshments & exhibition

Session 5: Disposable printed electronics, sensing & power for smart packaging

State of the art technologies, many announced for the first time. Hear how the printing and electronics world are merging, with print ed RFID tags and other electronics now available in test phases, plus the latest in battery and sensing developments.

15:30 "Plastic Electronics - the next generation"
Stuart Evans, CEO, Plastic Logic, UK

• New polymer materials and printing technologies promise low cost electronics
• A new paradigm suited to the requirements of smart labels and packaging
• A global update on the industry, as science is being transformed into products

16:00 "Multi-bit Organic RFID Transponders"
Dr Paul Baude, 3M Organic Electronics, USA

• An organic semiconductor based multi-bit RFID transponder
• Multiple bit (write-once) circuits are demonstrated with rf carrier frequencies above 125kHz. 
• Multi-bit data streams generated on the transponder were amplified and used to modulate the absorbed rf. 

16:30 "Printed Displays for Smart Applications"
Adam Laubach, Market Manager, The Dow Chemical Company, USA

• COMMOTION Displays are low cost, low power output devices for high volume "smart" applications
• The technology is based on proprietary electro-active inks that change colour when low voltage is applied
• COMMOTION Displays are manufactured using low-cost, existing screen printing equipment and inexpensive drive electronics
• Target applications include: smart cards, smart labels, novelty products and authentication devices.

17:00 "Internet 0: Internet Protocol Identification (IPID)"
Prof. Neil Gershenfeld, Director, MIT Center for Bits and Atoms, USA

The value of an RFID tag depends on being able to transmit its identity to where it is needed. Much of that communication takes place over the Internet, where tag data is currently understood only as the payload of an IP packet. I will present the "Internet 0" project that is extending the Internet architectural principles down to the device level in order to allow for inter-device internetworking, and then discuss the prospects for using I0 to enable the networked identity of "IPID" tags to interoperate across RF, wired, optical, acoustic, and even printed media.

17:30 Questions and closing remarks

Conference workshops

The three optional IDTechEx Workshops (Tuesday 16th March & Friday 19th March) are ideal for those wishing to learn about the technology and its uses from independent industry experts. Bring your concerns and share your experiences.

The two pre-conference workshops cover RFID and Smart Packaging topics, bringing you up to date with the very latest developments and market information.

The post conference workshop entitled ‘Implementing RFID’ will enable you to assess the benefits of the technology within your business and how you should go about using it.

Click here for more information about these workshops.