Haptic technology has been dominated by ERMs (eccentric rotating mass ) for several decades. ERMS no longer meet OEM' s ever demanding requirements for better user interfaces. Film based haptic actuators are thin, lightweight, and flexible, making them suitable to create localised and high definition haptic sensation on the surface of any device.

As a recognized executive in the high-tech space, Francois has spent the last two decades building strategic relationships with leading OEMs and ODMs - increasing revenue and catapulting long-term growth for leading organizations. He has held senior level positions at UPEK, a fingerprint authentication company (ultimately acquired by Apple), and helped increase revenue to $50M+ in less than three years. Most recently, Francois was SVP for Novasentis managing its commercial activities including sales, marketing and business development. Prior to that, he was Senior Director of Sales for Cambrios Technologies, leading sales activities with top tier OEMs. He holds an Engineering Degree from ICAM France and an MBA from UC Berkeley Haas School of Business.