Beyond The Supply Chain- How Quantifying Shelf Life Makes You Money And Provides A Platform For Premium Pricing (IDTechEx Sensors USA 2016)

Today's technology allows unprecedented visibility into cold chain temperatures and practices. Businesses of any size who are quality-concerned can use this insight to create a brand platform of freshness and quality, backed up by real-time evidence of conscientious care, for which they can charge a premium. Quantifying freshness gives pricing validity and strength because of consistency of quality and length of shelf life. For restaurants, this insight translates to processes and standards that allow for franchisees. For all, e-retail and delivery businesses can make delivery decisions by freshness budgeted to ensure consistently happy customers. The public is willing to pay a premium for consistency and transparency. To paraphrase a saying borrowed from another industry: If you want to deliver freshness, you'll make some money. And if you want to make some money, you'll deliver freshness.

Terry Myers is the CEO of Infratab, Inc., and brings over 30 years of executive management experience from start-up to large corporation. She was previously the President and Co-Founder of Quarterdeck (NASDAQ: QDEK), a leading PC software utility company from 1983-1994. She was also Vice President of various Citicorp subsidiaries and a Consultant at Arthur Young.

 

Terry is on the Board of Trustees at Boston College. The earned her MSIA from the Graduate School of Industrial Administration at Carnegie Mellon University, a Masters-Accounting from Northwestern University, and a BA from Newton College of the Sacred Heart. Terry also won the Los Angeles Entrepreneur of the Year Award in 1992.

Infratab Freshtime smart sensors and software answer the question, "How fresh is it?" while simply and securely monitoring, tracking and tracing a perishable's condition. Freshtime Points® are the most powerful metrics in the market for quantifying and measuring the freshness of a perishable; metrics that can be authenticated, validated, audited.