Conference Agenda

DAY ONE - Tuesday 19 September

• IDTechEx will give you the independent overview of the RFID industry, with analysis of latest trends, technologies and our ten year forecasts (2006-2016)

• The Pfizer ePedigree Challenge
• The RFID Solution and Implementation
• Viagra Tagging & What We've Learned

• The global impact of counterfeiting
• Can EPC help combat this menace to world markets
• Lifting the lid on the murky world of counterfeiting and piracy
• An insight into how how P&G is deploying EPC to deliver business benefits today

• Status of RFID Market in Japan
• RFID implemented business cases-Yodobashi, Tokyo Shirts, Japanese Government Funded RFID program, the rise of the RFID test center

• Requirements for the defense industry - reverse logistics, timeliness and visibility
• Operational benefits RFID can offer
• Details of pilots and deployments with Rolls-Royce

• Why we decided to tag every book at a BGN store
• Suppliers as teamplayers
• Our implementation experiences
• The paybacks and ROI
• This is only the first step

• Smart Shelves and Systems to Enable Item Level Tagging
• Implementing readers in stores - minimizing disruption and cost
• The return on investment from item level tagging
• Items that will be tagged first - and timescales

Track One

• Current practice limitations
• RFID as the solution

• Misidentification is a common cause of medical error in the NHS
• The use of RFID for patient identification can reduce such errors
• The results of the Safe Surgery pilot in the Heart of England NHS Trust will be presented

• Combining supply chain visibility with brand protection
• How to use HF, UHF and barcodes together
• Benefits for each party in the supply chain

• Patient Idenfication
• Patient Tracking
• Ensuring medication safety
• Blood bags
• Results from New York, Jacobi Medical Center
• Results from Klinikum Saarbruecken
• Results from Image Science Institute, Erlangen

• The Legal Position
• Traceability and product recalls
• Making Traceability Work for you

• Tracking demands for 130 million live pigs in Sichuan Province
• RFID solutions, challenges, and future opportunities

• RFID applications in Italy - ubiquitous but not high profile
• UHF is specified but not used
• HF is not in high profile specifications but is widely used
• Applications in food industry, agriculture, livestock, transport/ museum ticketing
• Tourism, the "intelligent buoy", engineering, Malpensa International Airport baggage
• Multiple benefits - cost, speed, service etc

Track Two

• The 2.45GHz solution and lessons learned
• September 11, 2001, and the changing landscape
• Establishing and using IATA (RFID) global standards
• RFID and the aviation industry... what's next?

• As RFID and sensors are more widely used, objects are getting more "intelligent"
• These intelligent goods are driving a trend of "distributed, bottom-up intelligence”
• The flow of goods in the supply chain will look like data moving through the Internet
• A European airline case study shows how this company is adopting its IT architecture

• RFID supply is still fragmented, though some companies are making rapid acquisitions. IDTechEx analyse acquisitions in RFID
• Hot areas for investors
• RFID profitability - the taboo subject

• Review of the basics; Near Field and Far Field Coupling
• Designing Tag and Reader systems for Item Level
• Tip and Tricks for deploying Item Level UHF Tags

• The Emergence UHF RFID Technologies for Item-Level Tagging
• The Next Generation of RFID Readers: small, low-cost, and network-ready
• The Convergence of RFID, Zigbee and Wi-Fi
• Managing Large Populations of Readers and Tags
• Privacy Issues for Consumer Item-Level RFID

• Hitachi and its RFID solution
• The HIBIKI project

• Rolling out RFID to Essex County Libraries
• The challenges, benefits and ROI

DAY TWO - Wednesday 20 September

RFID Smart Labels Europe 2006 - Day Two

• "Old Game" versus "Old Game Better" versus "New Game" RFID
• Potential Value of Real-time information at an airport using RFID (Commercial, Security & Operations)
• A vision of the future for RFID at Airports - (Commercial & Operations)
• Making a business case for RFID and non-aeronautical revenue at an Airport
• Who has succeeded in deploying RFID in the Airport space? Synopsis on Manchester, Las Vegas Airports, Hong Kong & Atlanta
• Weighing up the costs, risks, and ROI benefits to business of using RFIDs at Airports
• After all the "hype" - what are the real-life challenges to implementing RFID at an Airport including, critically, human interface?

• A detailed analysis of RFID improving manufacturing
• Case study implementation details - our learnings
• An analysis of the paybacks and return on investment

• Companies & governments can save and make money using RFID and sensors
• Clear exposition of the technology and key business solutions
• Illustrative examples from different industries show the impact of this technology
• The resulting information explosion will push the IT systems to the extremes

• IBM has been involved in RFID information sharing projects in many industries
• The effectiveness of software solutions based on EPC Information Service standard
• IBM presents a system built with one of the world’s largest pharmaceutical companies
• Why leading companies are investing in systems for Sensor Information Management
• Lessons from a new RFID data capture & information management infrastructure
• How to use standards to enable secure sharing of select elements of EPC data

• Where are the limits of economy of scale?
• How do wafer cost, function set, feature size & assembly process influence label price?
• What are the costs of standards and what are the alternatives?

• Breakthroughs in ultra low cost RFID – the tag and reader technology
• First applications and addressable markets

• Achiving Lowest Cost RFID for Item Level tagging
• Current Status of the work of PolyIC - latest achivements
• Applications of first Printed RFID tags (e.g. Brand Protection)
• Demonstration and future Roadmap

• Demonstrating the wide range of adhesive solutions for antenna assembly
• Highlighting the necessary adhesive properties for high throughput and low cost manufacture
• Die strap attach mechanisms employing Isotropic Conductive Adhesive underlining snap curability and stable contact resistance to harsh reliability exposures
• Company profile and Emerson & Cuming's vision for the future

• The importance of material compatibility
• Equipment integration for optimal cost of ownership
• Sustaining inlay assembly efficiencies

• Assessment of high speed printing methods and their suitability for printing antennas
• Interactions within the love triangle - ink, substrate and print technique

• Principle of Flip-Chip-Attach
• Solutions for Flip-Chip-Bonding: ACP vs. NCP
• STRAP-Attach
• Evolution in adhesive development for Flip-Chip-Bonding
• State of the art adhesives: what is possible
• Reliability investigations: T-Shock, Humidity storage

• High speed RFID-Inlay production with "direct flip chip-" and "strap technology"
• Leading edge solutions for label converting and performance testing
• Future potential of new assembly technologies

co-located with Active RFID Europe 2006 20 September, 2006

• The benefits of active RFID technology
• Payback and return on investment (ROI) from active RFID implementations

• Precisely tracking 40,000 vehicles at our automotive logistics terminal at the port of Rotterdam
• Why did Broekman Group decide to roll out one of the largest active RFID sites in the world? How was this decision made? What are the experiences after several months?

• Active RFID in use in civilian logistics and the military
• The business case and paybacks

• How Wi-Fi networks can be used not only for voice and data but also for location and asset tracking
• AeroScout's solution for any environment - indoors, outdoors, even explosion-proof areas
• Case studies of real deployments at Boeing, Bronson Hospital and other large customers

• Strategy
• RTLS solution
• Active RFID ecosystem - under construction
• Active-passive convergence

• RFID in the world of Short Range RF Communication
• RFID in the Consumer Electronic Supply Chain
• RFID enabling Seamless Mobility Services
• RFID Applications driving Printed Electronics

• What is Near Field Communication (NFC)
• Applications of NFC in Asia and Europe
• The future for NFC

• Automated process, shrinkage and insurance claims exact a toll on logistics operators
• RTLS using conventional systems has fallen short in most warehouses and factories
• A case study shows how the new Active RFID is changing the game in logistics and manufacturing.

• The benefits of UWB for tracking and locating
• How the technology works and case studies

• According to the Yankee Group 2005 Transatlantic Wireless Business Survey, enterprise-based Wi-Fi (802.11) networks will reach more than 80% penetration by 2008.
• Wi-Fi creates a standard infrastructure for several mobile enterprise applications, including Voice, Data, AND RTLS (Real Time Location Systems)
• This ELIMINATES the need of RFID type readers and proprietary RTLS infrastructure, as the existing WiFi access points will act as a “reader network”
• Ekahau claims that WiFi based RTLS is a disruptive technology, that will eventually REPLACE legacy/proprietary Active RFID systems
• Future 802.11 standards such as 802.11v, will be supporting location tracking tags and further boosting the WiFi RTLS growth
• Today’s applications driving the enterprise WiFi RTLS market are Asset Tracking (to improve asset utilization), and for staff tracking (to improve safety and security, and employee productivity): cases to be presented.

• Introduction to PowerID Technology
• How DHL Solutions utilized PowerID to track inventory and pallets where passive labels failed
• DHL Solutions business case and ROI

• Construction, performance and integration

• Inadequacies of current fresh produce quality control
• Examples of sensor solutions
• Prospects for integrating sensors and/or smart packaging with RFID

• Logistic chain monitoring
• Demonstration

Interested in presenting something new and exciting? Email Corinne Jennings c.jennings@idtechex.com.