The Birth Of A New Car Brand And The Challenge To Be Different (Printed Electronics USA 2018)

Mr Andreas Friedrich, Chief Designer MFA- New Tech & Innovation
Geely Design Sweden
Sweden
 

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USA 2018 (audio) Presentation - IDTechEx*

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講演者の経歴 (Andreas Friedrich)

Andreas Friedrich has a long track record in the automotive industry. He has worked with various customers, amongst others 8 years with Volvo Interior design during his 20 years with Consultancy company Semcon. Since 2013 he is part of GeelyDesign in Sweden. As a trained Architect and Industrial Designer he has always had a big interest in New Technologies and how that can be used to enhance the user experience.

会社紹介 (Geely Design)

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Geely is one of the fastest growing automotive companies in the world. It's diverse interests include owning Volvo, Polestar, Lotus, Proton, Lynk & Co, LEVC (London Electric Vehicle Corporation - London taxi) flying car company Terrafugia and most recently having a 10% stake in Daimler, among many other interests
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