Frustrated eTIR (Printed Electronics USA 2017)

Mr Sri Peruvemba, VP of Marketing
United States


USA 2017 Presentation - CLEARink*
USA 2017 Audio Presentation - CLEARink*

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Presentation Summary

Reflective displays have been sought after for their low power, sunlight readable attributes but affordable color and video has been elusive until 'Frustrated eTIR'. This talk will review the progress of a novel reflective display technology with video speeds and high brightness that can be manufactured in a LCD factory

Speaker Biography (Sri Peruvemba)

Sri Peruvemba is CMO for CLEARink Displays, and serves on the boards of Visionect and The Society for Information Display (SID). He was previously CMO for E Ink Holdings. With over 30 years of experience in the technology industry, Peruvemba has been an influential advocate in the advancement of electronic display technology. He is an acknowledged expert on electronic displays, haptics, touch screens, and related technologies and consults, writes, and presents on those subjects globally. Peruvemba has also held senior level positions at Sharp Corp, Cambrios, TFS Inc., Planar Systems, and Suntronic Technology and has BSEE and MBA degrees and a post-graduate diploma in management.

Company Profile (CLEARink Displays)

CLEARink Displays logo
CLEARink is a leader in reflective display technology for eSchoolbooks, Wearables, IoT, electronic shelf labels (ESLs), outdoor signage and automotive applications. CLEARink's patent protected TIR technology is a superior alternative to existing reflective displays, providing unparalleled video and color representation, using a fraction of the energy consumed by LCD, with a highly competitive cost structure. Founded in 2012, the company has raised over US$20 million in financing from strategic investors in the display industry and is headquartered in Fremont, California. For more information, visit
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