IDTechEx will support you in evaluating your competitive advantage and unique selling points, and in finding the best way to develop and position your product portfolio to meet existing and emerging market needs. IDTechEx can help you if you want to:
- Identify market gaps that your technology or product can address
- Differentiate your product and technology in a crowded space
- Evaluate risk from emerging competing suppliers and technologies
- Map the global competitive landscape and assess the state of competition
- Understand market requirements and performance targets
- Narrow the strategic focus of your enterprise