An IDTechEx Conference SeriesPrinted Electronics Europe 2011Printed Electronics Europe 2011
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New to the Technology

Printed electronics products offer many new possibilities because they can be flexible, stretchable, low cost enough to be disposable, improve existing electronics such as displays, be integrated with fabrics, are more environmental, and improve safety and much more...

For the first time, cheap electronic features enhance products such as packaging, blister packs, bill board posters and clothing. Over 3000 global organizations are developing the technology and now radical new products have emerged.

Choose your industry

 
 

Advertising & Media

Large area interactive posters, NFC technologies integrated in them are already a reality and so are ACEL advertising campaigns, both on products themselves but also on billboards, outdoor adverts or place of sale posters. The development of new technologies is bringing a new dimension into the advertising & media world, allowing end users to implement technological advances into their efforts to increase sales, market innovatively and effectively against the competition and giving competitive advantages to products, whether on the shop floor or on the street or in a railway station.

Your pass enables you to visit all the conference presentations and not just those recommended below. In addition to these, other presentations will feature case studies from leading adopters illustrating how this technology can add brand enhancements and new features to your products. You will also have the opportunity to visit the Tradeshow where you will see demonstrations of printed electronics in action.
 

Relevant Presentations

JCDecaux
14:50 - 15:15 "Digital Out-Of-Home Advertising: Show Me Good Products"
T-Ink
14:25 - 14:50 "Tapping the Huge Variety of Applications with Today's Printed Electronics"