Ford Motor Company (2022) The electric era is here, and Ford is in the midst of implementing an ambitious, comprehensive plan to make the transition to an electric future. Ford is investing $22 billion in electrification through 2025 as part of its plan to lead electrification in areas of strength. The company is electrifying its most iconic products - the Mustang, F-150 and Transit - with many more to come in the years ahead. A key part of Ford's goal to drive the adoption of electric vehicles is to target the large market for fully electric commercial vans and pickups. The company has had some initial success while entering the market, but now faces competition from other OEMs and their offerings. Ford Motor Company (2022)